Toluu On The Move

Web 2.0 is about potential in my opinion.  Many of the Web 2.0 web applications usually only debut with a few good ideas.  They implement one or two features not much beyond proof of concept and subsequently go into a private alpha or beta holding pattern.  This wait and see mode is to determine interest by VCs, early adopters, and to measure buzz.

Early adopters may give the application a try but unless the buzz takes off development may be very slow.  Toluu is not normal.  Toluu breaks the mold.  I keep writing about Toluu because of its changing growing feature set.  I also see the enormous potential for an application like Toluu.

Caleb Elston the Toluu founder has done a wonderful job at taking a different tact in assuring the success of his startup.  The difference is the continuing feature development.  He has continually made hardware and software developments.  The applications stability, feature set, and application speed are drastically improved from a mere 2 months ago.

Today Toluu rolls out another set of features enhancements aimed at improving the user experience.  The enhancements include UI changes to the Matches screen, the Contacts page, and the Subscribers feed view.

The matching view is improved with the ability to add contacts directly from the view.  3 filtering options were added.  All-Time, This Month, and This Week are now available as options.  “This month” and  “This Week” will display matches from new users from the past week or month.  The Matches UI also includes a total match count.  Caleb said about the matching,

“I was finding the page was getting stale for me and so I wanted to make it more useful.”

Toluu Match Improvements

The contacts page was also improved to be cleaner and displays a total contact count.  Even small UI improvements are great for the end user.

On a feed page the subscribers tab was added in last round of enhancements to let the user see who was subscribed to that feed.  This view has been improved as well letting you add contacts directly from this view.

I talked with Caleb about these enhancements and this stuck with me;

“We hope these new updates will help people connect easier and in turn make their time on Toluu more fruitful.”

The simple little UI changes decrease the learning curve for new users, make existing users happy, and contribute to the overall feel of the application.  Toluu’s attention to detail and constant improvements make this application one to watch.

More enhancements are on the horizon for Toluu as well it seems.  Would you like to try it? Leave a comment I have invites.

5 thoughts on “Toluu On The Move”

  1. Hi Franklin,

    Thanks for the post about the new functionality. We have seen so many services that have a cool idea or an interesting twist on a concept but languish for a multitude of reasons. We want to keep improving the product and listening to the feedback we get on a daily basis. We do our best to focus the majority of our time and energy on things that users will actually notice.

    Iterating quickly also has the added benefit of getting feedback faster and being able to tweak things quickly. Just last week we launched enhancements to the match system, and because of that we heard from the community that they wanted even more ways to dig into their matches, today's release is because of that feedback and our own usage desires.


  2. Hey,

    I am new to your blog but I like what I'm reading. Keep up the good work. I am also interested in an invite to Toluu. I am more of a bookmark man, but I love discovering new sites.

  3. Hey,

    I am new to your blog but I like what I'm reading. Keep up the good work. I am also interested in an invite to Toluu. I am more of a bookmark man, but I love discovering new sites.

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